Before entering the CUPRA Terramar, the driver and passengers are greeted with the welcome ceremony, with a dynamic light ceremony in the front and rear illumination of the car, while also projecting the CUPRA logo onto the ground, the CUPRA lettering in front of the car (i.e on a wall or a garage door) and an illuminated doorstep.
Inside, the CUPRA Terramar’s highly emotional character transfers into the SUV’s interior. The driver-oriented interior centres the driver as the main protagonist. As the first contact elements, the standard CUPRA steering wheel with paddles and satellite buttons maximises control, while standard bucket seats provide the ultimate in dynamism.
From there, all elements around the driver take shape under the emotional design language of CUPRA, with its interplay of dynamic lines and progressive surfaces. This is particularly relevant in the centre console, with a sculptural spine that flows around the functional elements. The spine incorporates a 3D parametric pattern design which also can be found on the structural parts of the dashboard, bringing that unexpected and progressive CUPRA attention to details.
Digitalisation is at the centre of the driver’s focus. A new and improved HMI is implemented in the digital cockpit behind the steering wheel as well, as in the 12.9’’ infotainment system with a retro-illuminated slider. The experience is augmented by the Windscreen Head-up Display that delivers information directly in the driver’s line of sight.
The infotainment system comes with an improved App Bar, widgets, and Clima Bar for an easy-to-use user interface. It’s all about simplicity, personalization, and cutting-edge design. Climate control is now seamlessly integrated on the button of the main unit's screen, joining the digital and physical interactions.
In the CUPRA Terramar’s interior, performance joins design though perfect ergonomics. The high position of the centre screen, the wrapping shapes of the seats or the padded side surfaces of the centre console for the best leg support, are some examples of this. Also, purpose meets technology with the use of innovative sustainable materials, with a selection of choices that mix style, sportiness, recycled and renewable materials.
Three interior characters – Deep Ocean, Moon Light and High Canyon – enhance the cabin’s feel.
The dark blue Deep Ocean brings together PVC bucket seats that contain in its central area textile created from 100% upcycled SEAQUAL® YARN made from marine plastics retrieved from beaches, oceans, estuaries and seas.
Sustainability is also part of the dark grey Moon Light interior. Dinamica® seats contain in its central area at least 73% recycled polyester (pre-consumer and post-consumer origin).
While the dark burgundy High Canyon trim covers the bucket seats in leather that uses a plant-based tanning process.
All the seating options include the embossed CUPRA logo in the headrest and copper stitching, matched to the copper surrounds in the air vents, door mouldings, and decorative inserts, subtle details that reinforce the CUPRA look and feel of the interior space.
Interior lighting creates an incredible level of character to the CUPRA Terramar’s interior. Smart lights in the dashboard, backlit door panels front and rear merge to create a unique ambience.
The CUPRA Terramar also offer maximum practicality with the possibility to slide the rear seats, increasing the luggage compartment capacity to 602 litres (when loaded up to the height of the rear seat backrests).